Khao So-i
Creator storytelling translated a distinctive dining experience for London's Chinese food community.
Result
+50 new Chinese customers per week
View caseSelected work
Selected creator, social and live-experience work shaped in London and Shanghai.
Case studies
Filter the work by discipline, then open each case to see how strategy became a measurable result or a meaningful experience.
9 case studies shown
Creator storytelling translated a distinctive dining experience for London's Chinese food community.
Result
+50 new Chinese customers per week
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Five carefully matched creators introduced the restaurant through authentic, platform-native recommendations.
Result
5/5 posts above industry average
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A tiered creator campaign built discovery and search intent around the brand's London experience.
Result
+150% brand search volume
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A founder-led content approach turned specialist knowledge into an approachable and recognisable social voice.
Result
34K likes & saves
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A room-tour concept translated the tea house's atmosphere into useful, highly shareable social content.
Result
1,911 likes · 1,069 shares
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A multi-market pop-up became a social-first experience designed for participation, capture and creator reach.
Result
5M+ video views
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London creators connected an in-person brand moment with a live digital audience.
Result
8K+ livestream viewers
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An intimate making experience brought cultural craft and creator storytelling into the same room.
Format
Creator-led craft workshop
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A layered cultural programme created space for artists, audiences and ideas to meet.
Format
Exhibition · Market · Dialogue
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